Almost Too Cool? (Republicans +Svedka Vodka)

Featured in the current issue of Weekly Dig, news to us writer Scott Sayare’s article, “Capitalism Knows No Bounds,” shocks and disturbs.

Last Thursday, Svedka sponsored a party for none other than Greater Boston’s many red blooded republicans.

…the brand is “coat-tailing” cultural treands and “jumping on ‘what’s hot.’” The 2008 presidential compaign has become a pop culture phenomenon, ripe for exploitation.

In the end, I guess it all makes sense. But what are all the gay, vegan, radical democrats going to do to combat such a force? My answer: “Obama for yo mama” T-shirts at Urban Outfitters.

They’re young, ironic, and sexy.